Milan
Milan Fashion Week, september 2026. Official site
The new creative directors at Gucci, Jil Sander, Marni, Fendi and Moschino began to take shape, and the focus was squarely on product. Demna staged Gucci inside a replica of its own store, Prada built a whole collection around the skirt, and Moschino's debut sent models walking through hundreds of everyday commuters. Meryll Rogge's second Marni made eccentric pattern and colour feel wearable.
The shows people talked about
- Prada
- A 63-look study of the skirt, including mischievous pencil shapes
- Gucci
- Bourgeois archetypes: polo, Prince of Wales checks, rugby jerseys
- Marni
- Commercial eccentricity in fabric, pattern and colour
- The Attico
- A slip-dress show staged on rows of rumpled beds
Reported from Style Arcade: Top trends from Milan Fashion Week SS27.
The new bourgeois
Crisp shirts, fine knits, polos, trenches and equestrian codes, loosened up and a little provocative.
Skirt season
Longer lines and slimmer shapes: the pencil and the column skirt replaced last season's volume.
Slip away
The slip dress turns more intimate and imperfect, and moves beyond occasionwear into everyday dressing.
Gatsby fringing
Fringe goes after-dark with beads and crystals for movement, seen at Roberto Cavalli, Giorgio Armani and The Attico.